Robin van den Oever

Robin van den Oever

Principal Product Manager

As Principal Product Manager, Robin works on defining and executing a product vision with our client partners. With his 12+ years of experience in product development, he leverages his expertise in both the discovery and delivery phases of the product development lifecycle to lead cross-functional teams. 

Robin enjoys ideating new products and features, and especially enjoys solving more complex product problems (or as he views it, puzzles). He also has a particular interest in products that have a physical hardware component.

Articles

Thu Sep 22

  • Product Thinking,
  • Strategy

Defining Better Product Metrics

How do you accurately measure the success of a product launch? What information do you use to pivot your product strategy? How do you keep teams aligned on the mission? The answer to all three is product metrics. That is, of course, if you’re doing it right. Metrics are a critical element of product success, and our own @Robin shares how you and your team can ladder your goals, define your metrics, and avoid some common pitfalls along the way.

Defining Better Product Metrics