6 Key Non-Product Books for Product Thinkers
July 8, 2022
Estimated Reading Time: 2 minutes
Connected’s EVP of Product Development, Jonathan Savage, has an insatiable curiosity on gaining a deep understanding of users as a foundation to build better products. Here are his non-product book recommendations to help you get started on learning more about how your users think (the who) before you build your product (the what).
- Influence: The Psychology of Persuasion by Robert B. Cialdini
- Predictably Irrational by Dan Ariely
- Thinking Fast and Slow by Daniel Kahneman
- Drunk Tank Pink by Adam Alter
- Thinking in Bets by Annie Duke
- Hooked by Nir Eyal
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