The Non-Starter of Product Development – Manish Gaudi
April 8, 2022
If anyone understands the excitement around beginning product development – it’s us!
And we, much like Manish Gaudi, also believe that product development is a process, and the best products are always rooted in a deep understanding of the customer and their problem.
Manish Gaudi is Connected’s Product Leader in Residence and has previously led teams and products at Facebook and Google.
Video caption: Many first-time founders get “solution obsessed,” which makes sense: the thing that excites you is solving someone’s problems. But, it’s proven that one of the smartest things a founder can do to increase their odds of finding Product-Market Fit is to obsess about their customer and understand everything about their challenges. The best founders, in my experience, spend months learning about their customers and prototyping solutions for them to learn what really moves the needle.
Subscribe to Our Newsletter
Join the Thoughtworks newsletter list to receive curated content that exemplifies our Product thinking approach.
Related Posts
Tue May 23
Product Thinking Playbook – Kano Model
With its innovative approach, The Kano model offers a fresh perspective on the subtlety of customer satisfaction. Picture entering a restaurant and realizing there's no cutlery on the table. Typically, it's a small detail that goes unnoticed, but in this fine dining establishment, it’s a glaring inconvenience. On the other hand, picture the delight of being offered a complimentary dessert, leaving you with a lasting memory of the place. Through this intricate dance between expectation and absence, the Kano Model captures the essence of customer satisfaction in its most dynamic form.
Wed May 10
Product I Love: Tim Hortons
Tim Hortons, the heart and soul of Canadian coffee culture, has been serving up delicious donuts, sandwiches, and warm cups of joe for decades. With a presence in over 3,500 locations, it's no wonder Tims is a household name. The Tim Hortons mobile app is bringing the brand even closer to the hearts of Canadians, offering a convenient way to order, pay, and interact with Tims on the go. That’s why we sat down with our Director of Product, Ivana Ciric to get her thoughts on a Canadian icon’s flagship digital product in this edition of Product I Love.